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When I started my business, I did some research and talked to the best people in marketing. I sat down over a coffee with CMOs etc... and one of the best guys in digital marketing kindly let me video him!
Because research when starting a business is critical to understanding markets.
So here is a digital marketing leader who builds and drives teams at some of the UK and Europe's most successful organisations. If you recognise it, this is because I put it online and this video went viral on Linkedin with 100,000+ views! RIP his inbox but he didn't mind. In fact, he found it very positive experience!
So here he is, talking about digital marketing, how it can even help evolve products / solutions and what he loves most about it. Enjoy!