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The biggest myth about marketing videos:
"Keep it short. No-one watches long vids."
👉 Nike's 25 minute video on how they made a shoe: 20 million views.
👉 Apple's 10 minute vid on their new headset: 200 million views.
👉 Mr Beast's YouTube videos 12+ minutes. 1 billion views... per day
A good video will keep you watching — no matter the length.
It's the same with marketing videos.
Length isn't the issue.
The issue is boring content.
It's video. Let's make it amazing.
