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  • Writer's picturePaul Walker

How do I build a B2B video strategy?

I think the best person to answer this is Google because they know what B2B buyers search for. They probably know what I'm buying my other half for Xmas before she does!

So this is an oldie but a goodie. It's Millward Brown who did a load of research on behalf of Google and this is what they came up with on creating a video strategy.

Simple. Relevant. Powerful.

So click on this and see what Google had to say all those years ago...

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