Sales love their leads!
Updated: Apr 12, 2021
So we generate lots of lovely leads from the right businesses. They look like exactly the type of customers we traditionally sell to. We hand them over to sales or the SDR team and they complain these leads just aren't good enough.
So what works to get these leads into the kind of place where sales love them? Video does a couple of things. There's one solution in particular which is a quick and easy way to get those leads to the point that sales thing they're great. Our customers do it all the time and these are the two things they do with video which consistently work: